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2014 International Sailing Summit

Heading to the Marine Equipment Trade Show (METS) 2014? Have you booked your place at the 13th International Sailing Summit on November 17th?
2014 International Sailing Summit
2014 International Sailing Summit

Only a few spaces left for the International Sailing Summit

Heading to the Marine Equipment Trade Show (METS) 2014? Have you booked your place at the 13th International Sailing Summit?

Taking place on 17 November, the Summit is one of the key events at METS and places are filling up fast. But it’s not too late to make sure you’re part of this must attend for any company who wants to increase participation and gain more business in the future.

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World-renowned speakers, including Olympic Gold Medallist Iain Percy OBE and Molly Winans of Spinsheet, will deliver discussions on the theme “Waking up the sailing industry – how sailing needs to modernize, diversify and develop to attract and retain participants.” Want to learn how you can be like speaker, Simon Lovesey of SailRacer and see participation double for your business?

Simon Lovesey remarks: “We have seen participation double over the last five years and a 26% growth in the last year when we have introduced several new features such as GPS tracking, enhanced results analysis and social media engagement.”

Then join a globally unified sailing community and become inspired by testimonies of success as well as receiving innovative strategies and thinking proven to deliver individual business success. To book your place now: http://iss.sailracer.org/

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But for those that simply can’t make it there is still the chance to view the talks via a live stream on the website. This worldwide industry forum has never before been as accessible to a truly global audience, with content available at the time and as a resource after the event. To view the live streaming visit the ISS website from 8am (GMT) on Monday 17 November.

Full program for the 13th International Sailing Summit:

09:30 Welcome
10:00 A message from Iain Percy OBE, America’s Cup sailor and Olympic Champion
10:15 Session 1: “Diversification”
“Engaging Young Sailors”
Riki Hooker and Martin Wadhams, RS Sailing
“Changing Your Game Plan to Welcome Diverse Customers”
Molly Winans, Spinsheet Magazine
“Reaching Out to a Diverse Audience”
Carl Blackwell, NMMA
“Sailing in Asia and ASAF 2012-2016”
Mala Shroff, ASAF
12:15 Lunch
13:15 Session 2: “Participation”
“Empowering Women Through Sports”
Mrs Salma Al Hashmy and Her Highness Sayyida Ghada Al Aaid
“Increasing Sailing Participation Internationally and the Bart’s Bash Effect”
Richard Percy, Andrew Simpson Sailing Foundation
“Learning from Another Industry – Growing Participation in Cycling”
Terry Greenwood, British Cycling
“Defi Wind and Defi Kite”
Philippe Fourrier, Ilago Event
15:15 Afternoon Tea
15:45 Session 3: “Innovation”
“Gunboat: Building a Brand, a Culture, and a New Market Segment in Sailing”
Peter Johnstone, Gunboat
“Increasing Participation and Engagement through Cost Effective Technology”
Simon Lovesey, SailRacer
“New ISAF World Cup Format”
John Craig, ISAF
17:15 Innovation Discussion and Verbal “Showcase”
17:45 Wrap Up, Closing Comments, Thank you
18:00 Drinks
19:00 ISS Gala Dinner
Hilary Lister, Record-Breaking Quadriplegic Sailor
Rod Carr CBE, Chairman of UK Sport

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